ARC: Teaching: AME: Articles

- An Experiential Classroom Exercise to Improve Communication Effectiveness, Terence L. Holmes, Murray State University and Edward C. Brewer, Murray State University [Published May, 2005]
- A Preliminary Evaluation of Online Job Seeking and Recruiting: The Job Market of Direct Marketing, Maxwell K. Hsu, University of Wisconsin-Whitewater and Ching-Jui Keng National Taipei University of Technology [Published October, 2005]
- Designing a New Special Topics Marketing Course, Doris Van Doren and Hope Bobe Corrigan, Loyola College in Maryland [Published May, 2006]
- Coca-Cola Case Study: An Ethics Incident, Wilhelmina Ford, Robert Stephens and Linda Cooper, Macon State College [Published August, 2007]
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