Care to Share? - American Marketing Association

American Marketing Association - Marketing Power

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Marketing ROI Techniques: Chicago, IL

Summer Marketing Educators' Conference: San Diego, CA
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Care to Share?

ARC: Research: Bibliographies: Sharing

What Would Be Useful

Special area citation databases for particular marketing topics.
General lists as might be generated for Ph. D. comprehensive examinations.
Web sites with lists of citations
"Keyworded" Citation libraries

How To Share

Electronic databases in EndNote, ProCite or other formats would be ideal if you use one of those, as long as the entries have not been downloaded from a proprietary data base. Plain ASCII text or Word would be fine also.
Please email your contribution to marketingeducator@ama.org.

What We Cannot Accept

Bibliographies that have been downloaded from proprietary datasets

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